Concept and Art Direction for Adult Swim Activations – San Diego Comic-Con 2024
I conceptualized, designed, and art directed several immersive activations for Adult Swim at San Diego Comic-Con 2024. These experiences were crafted to captivate attendees, blending innovative design with the distinct humor and aesthetic of Adult Swim. My contributions included:
Creative Concept Development: Spearheaded the ideation process, generating unique and engaging concepts that resonated with the brand’s audience.
Design Execution: Delivered visually compelling designs that translated seamlessly into large-scale interactive installations.
Art Direction: Oversaw the execution of each activation, ensuring a cohesive and high-impact experience that aligned with Adult Swim’s bold and unconventional style.
These activations not only enhanced the brand’s presence at Comic-Con but also created memorable experiences for fans, solidifying Adult Swim’s reputation for creativity and innovation.